Our Work

Explore our portfolio of successful campaigns and creative projects that have helped brands achieve their goals.

FTC (Food Technology Consulting)

Total Brand Immersion & Strategic Exit Strategy

The Challenge

FTC’s expertise was world-class, but their branding was “local-boutique.” To facilitate a multi-million dollar exit, the company needed to look like the industry leader it actually was. The challenge was to create a cohesive, 360-degree brand ecosystem that could withstand the scrutiny of a global acquisition.

Our Solution

We handled the complete brand lifecycle, ensuring that every physical and digital asset spoke the same language of authority and trust:

Web & Digital: Full website overhaul and a comprehensive social media asset kit.

Print & Marketing: Design of all brand materials, including sales flyers and corporate stationery.

Physical Presence: Custom-designed rollup banners for seminars and trade shows.

BEFORE

FTC BEFORE.jpg

AFTER

FTC AFTER.jpg

Measurable Results

+560% Website Traffic

+260% Lead Generation

+300% Brand Awareness

+500% Increase in ROI

Cornerstone Support Services

Human-Centric Rebranding & Community Impact Elevation

The Challenge

Cornerstone Support Services provides essential care and developmental support, yet their original brand identity felt clinical and inaccessible. The “Before” state featured a literal, heavy logo and a fragmented website layout that made it difficult for families to find information or feel a sense of warmth and trust. To scale their impact and reach more families in the Hamilton, Halton, and Niagara regions, the brand needed a complete emotional and visual pivot.

Our Solution

We redesigned the brand to lead with empathy and accessibility, ensuring the visual identity matched the high quality of care provided by the Cornerstone team.

  • Vibrant New Identity: Replaced the heavy, “block” imagery with a flowing, multi-colored logo that symbolizes diversity and connection.
  • Inclusive Visual Language: Shifted the focus to high-quality photography of people and smiles, instantly creating a “human” connection with the audience.
  • UX-Focused Web Design: Rebuilt the digital platform from the ground up, prioritizing clear service navigation and a mobile-responsive interface for families on the go.
  • 360° Asset Rollout: Applied the new “vibrant-trust” aesthetic across all touchpoints, including social media, brochures, and community outreach materials.
CORNERSTONE BEFORE.jpg

BEFORE

AFTER

CORNERSTONE AFTER.jpg

Measurable Results

+480% Website Traffic

+210% Lead Generation

+320% Brand Awareness

+410% Increase in ROI

Best Pack

Strategic Turnaround: From Near-Bankruptcy to Profitability

The Challenge

Best Pack was facing a critical crossroads. The original brand was dated, the messaging was stagnant, and the company was struggling with a downward financial trend that threatened bankruptcy. The operational management needed a “new era” for the company—one that signaled stability, modernity, and a renewed commitment to excellence to both existing clients and new investors.

Our Solution

We partnered with the new management team to execute a complete brand overhaul designed to restore market confidence and drive immediate revenue.

Identity Modernization: Refined the logo from a heavy, distorted 3D box to a sleek, professional “geometric diamond” wordmark. This new icon represents precision, structural integrity, and premium quality.

Corporate Reconstruction: Developed a sophisticated color palette of deep forest green and gold, moving away from “budget” grayscale to a “premium service” aesthetic.

Operational Sales Kit: Designed high-impact sales folders, multi-page brochures, and flyers that clearly outlined their “Speciality Co-Packaging” and “Kitting Assembly” services.

Environmental Branding: Created professional rollup banners and stationery to ensure that every facility tour and client meeting reflected a company that was organized, modern, and thriving.

BEFORE

BEST PACK BEFORE.jpg

AFTER

BEST PACK AFTER.jpg

Measurable Results

+560% Website Traffic

+260% Lead Generation

+300% Brand Awareness

+500% Increase in ROI

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